Project information
Customer
Lefax® intensive (Bayer)
Project
The air dissolver
Year
2021
Work
Film, Social Media
Concept
For example, PEIX presents Lefax® intens liquid capsules as Bayer's #airdissolver and developed a spot and cut-downs for social media.
The new campaign convinces with bright colors, color blocking, detail shots plus a simplified presentation of the mechanism of action. And it captures all views.
Ilka & Franz are a photography and directing duo based in London. Their work blurs the lines between disciplines as they apply their aesthetic and humor to still life, portraiture and film. Their distinctive use of color is vibrant and bold, yet their conceptual undertones are often subtle and of childlike naivety.