KadeFemina

Project information

Customer

Dr. KADE

Project

KadeFemina

Year

2023

Work

Design, website, umbrella brand, portfolio, photo shoot

Concept

Women's health requires more than individual products – it requires a place where knowledge, guidance, and destigmatization come together.

Together with DR. KADE, we have created the new umbrella brand KadeFemina: a presence that not only opens doors in pharmacies, but also in people's minds. Because taboos are not broken quietly – but by talking about them openly, clearly, and respectfully.

Photography: FREDERIKEWETZELS @ Cosmopola

KadeFemina bundles the portfolio under an approachable sender that appeals to women in every phase of life and provides reassurance. Instead of many individual product islands, a central brand space is created in which the products become clearly visible as heroes – and at the same time, trust, recognition, and the transfer of KadeFungin's market leadership to other products become possible.

The website was designed as a scalable, SEO-optimized hub: with a product showroom, indication and active ingredient guide, and opportunities for customer engagement such as newsletter sign-ups. The result is a harmonious, consistent presence that bundles traffic, facilitates consultation, and opens up new digital spaces for women's health.

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