Project information
Customer
Dr. KADE
Project
KadeFemina
Year
2023
Work
Design, website, umbrella brand, portfolio, photo shoot
Concept
Women's health requires more than individual products—it requires a place where knowledge, guidance, and destigmatization come together.
Together with DR. KADE, we have created the new umbrella brand KadeFemina: a presence that not only opens doors in pharmacies, but also in people's minds. Because taboos are not broken quietly – but by talking about them openly, clearly, and respectfully.



KadeFemina bundles the portfolio under an approachable sender that appeals to women in every phase of life and provides reassurance. Instead of many individual product islands, a central brand space is created in which the products become clearly visible as heroes—and at the same time, trust, recognition, and the transfer of KadeFungin's market leadership to other products become possible.





The website was designed as a scalable, SEO-optimized hub: with a product showroom, indication and active ingredient guide, and opportunities for customer engagement such as newsletter sign-ups. The result is a harmonious, consistent presence that bundles traffic, facilitates consultation, and opens up new digital spaces for women's health.

