Project information
Customer
Dr. KADE
Project
KadeFemina
Year
2023
Work
Design, website, umbrella brand, portfolio, photo shoot
Concept
Women's health requires more than individual products – it requires a place where knowledge, guidance, and destigmatization come together.
Together with DR. KADE, we have created the new umbrella brand KadeFemina: a presence that not only opens doors in pharmacies, but also in people's minds. Because taboos are not broken quietly – but by talking about them openly, clearly, and respectfully.
Photography: FREDERIKEWETZELS @ Cosmopola
KadeFemina bundles the portfolio under an approachable sender that appeals to women in every phase of life and provides reassurance. Instead of many individual product islands, a central brand space is created in which the products become clearly visible as heroes – and at the same time, trust, recognition, and the transfer of KadeFungin's market leadership to other products become possible.
The website was designed as a scalable, SEO-optimized hub: with a product showroom, indication and active ingredient guide, and opportunities for customer engagement such as newsletter sign-ups. The result is a harmonious, consistent presence that bundles traffic, facilitates consultation, and opens up new digital spaces for women's health.
Comprix
Long-term ranking
TOP 3
Member of the GWA - Germany's
leading agencies
