Talcid® - Acid Town

Welcome to Acid Town!

Our stomach is exposed to a wide variety of influences every day: Meals, stress and love. This can sometimes throw the stomach acid out of whack and the resulting heartburn can feel like a fire-breathing dragon.

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The campaign around Talcid® is, therefore, shown in a mix of real film and illustrations. A change of perspectives, between everyday life and the effects on our well-being and our stomach. Stress at work, work-life im-balance, junk food, nervousness and love. Everything is reflected in Acid Town.

In addition to a TV and cinema spot , the landing page shows Acid Town in detail once again and gives sufferers tips that have a calming effect on the stomach. From drinks, to music, to sports, to Talcid®.