Small click. Big effect.

Project information

Customer

Genuair® (Berlin-Chemie AG)

Project

Small click. Big effect.

Year

2019

Work

Multichannel campaign

Concept

People who suffer from lung diseases such as COPD need inhalers. These deliver the active ingredients directly into the patient's airways. This multichannel campaign is all about the Genuair® - an innovative medical device with many impressive features. And our hero in all channels.

Small click, big effect. - This is not only the campaign claim, but also the motto of the digital presence. In addition to a comprehensive range of advertisements in trade journals and distribution materials for the sales force, the Genuair® also provides a lot of content on the web: with newsletters, banners, sponsored posts and on Esanum.de and DocCheck.de. The result? Great brand awareness and lots of clicks.

Next

Take Ibu - from the tube!

HERMES PHARMACEUTICALS